PRIVACY POLICY

Privacy Policy – Chasing Summits Adventures

Last Updated: 01 December 2025

Chasing Summits Adventures (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal data safely, securely and transparently. This policy explains what information we collect, how we use it, and the rights you have under UK GDPR.

Our website address is: https://www.chasingsummitsadventures.co.uk

1. The Information We Collect

We may collect the following information when you interact with us:

Information you provide directly

  • Name
  • Email address
  • Phone number
  • Postal address (where relevant)
  • Booking and enquiry information
  • Medical information required for trip safety (only when necessary and submitted by you)

Information collected automatically

  • IP address
  • Browser type/device information
  • Pages visited and time spent on the site
  • Cookies and analytics data (Google Analytics, Facebook Pixel, etc.)

2. How We Use Your Information

We use your information to:

  • Process bookings and enquiries
  • Send requested information, guides, itineraries and updates
  • Manage your trip, including safety and logistics
  • Improve our website, marketing and customer experience
  • Send marketing emails (only if you opt in)
  • Retarget relevant ads (e.g., Google, Facebook)

We never sell or rent your personal information.

3. Marketing & Cookies

We use third-party tools such as:

  • Google Analytics
  • Google Ads / Retargeting
  • Meta (Facebook/Instagram) Pixel

These tools help us understand visitor behaviour and show relevant adverts.
The data used is non-identifiable and cannot be used to personally identify you.

You can opt out of personalised advertising here:

Full cookie details can be found in our Cookie Policy (if you want, I can write you a fresh one too).

4. How We Store and Protect Your Data

Your information is stored securely using industry-standard security measures including:

  • Encrypted systems
  • Secure servers
  • Firewalls
  • Restricted access controls

We keep your data only for as long as necessary for bookings, business operations or legal requirements.

5. Sharing Your Information

We may share your data with trusted third parties only when necessary, such as:

  • Local guides or in-country partners (for trip logistics & safety)
  • Payment processors
  • Email marketing providers
  • Website hosting providers
  • Legal or regulatory bodies (only if required)

We do not share personal data with anyone for marketing unless you have opted in.

6. Your Rights Under UK GDPR

You have the right to:

  • Request a copy of the personal data we hold
  • Request corrections
  • Request deletion (“right to be forgotten”)
  • Withdraw marketing consent at any time
  • Object to certain processing

To exercise these rights, contact us at: [your business email]

7. How Long We Keep Your Data

  • Booking information is kept as required for accounting and legal purposes.
  • Comments, forms and emails may be kept indefinitely for customer service and safety records unless you request deletion.
  • Analytical data may be kept for up to 26 months.

8. Comments, Media & Embedded Content

  • If you leave comments, we collect the data shown in the comment form plus your IP address.
  • If you upload images, avoid uploading photos with embedded location data.
  • Articles on our site may contain embedded content (e.g. YouTube videos) which behave exactly as if you visited that website.

9. Data Breach Procedures

If a data breach occurs, we will:

  • Assess the risk
  • Notify affected individuals when required
  • Notify the ICO (Information Commissioner’s Office) if legally necessary

10. Contact Us

If you have any questions or want to request data removal, contact:

Chasing Summits Adventures
Email: [your chosen email]

✔ This version is legally clearer

✔ GDPR-friendly

✔ Professional

✔ Removes dated/irrelevant wording

✔ Covers how you actually operate as a guiding company

If you want, I can also:

✅ Rewrite this into a shorter website-friendly version
✅ Create a Cookie Policy
✅ Create a Terms & Conditions page
✅ Make a Booking Terms document for all your trips

Just tell me what you want next.